In order to see your business grow (and you profits increase!) you need to:
- develop a brand strategy
- resonate with your ideal audience
- provide an enjoyable brand experience
- have a professional and consistent visual presence

Sound overwhelming?

The Essential Brand is a 4 week package that will leave you with a meaningful, beautiful and professional brand identity.
look professional, feel confident and
connect with your ideal audience
Together we will:
  • Develop a thoughtful and intentional brand strategy to drive design and marketing decisions in your business
  • Create a moodboard, color palette and type system that resonates with your audience and keeps you consistent
  • Design collateral to complement your brand and help your business grow
you’ll get:
  • 30 minute consultation call
  • An in depth discovery questionnaire to clarify your brand’s meaning, intentions and ideal audience.
  • A defined brand message and creative direction to showcase your style and story.
  • A primary logo to represent your brand
  • 2-3 secondary logos to use in alternative layouts
  • A submark or monogram
  • A thoughtful color palette and type system
  • 3 print or digital collateral pieces
  • A brand style guide to keep you consistent
The Process
We’ll begin with a pretty in depth discovery phase. We’ll kick off with a consult call and questionnaire. We’ll then define your brand’s message as well as a brand strategy to best connect with your audience. I’ll present 2 - 3 different design proposals that include a mood board, color palette, type choices and logo concepts.
Once you choose a style direction, you will have two opportunities to offer feedback and refine your primary logo, secondary logo, and submark/monogram. Tweaks to your mood board, color palette, and type system will also take place here.
With your brand’s style set and your logos finalized, we’ll create the remaining assets to complete your branding package. This can include print or digital pieces to compliment your business. Pieces can include: business cards, PDF design, social media or blog graphics, packaging design, etc.
Once your final invoice is paid, you will receive all final finals via Google Drive for all assets included in your branding package as well as a brand style guide to keep you consistent as you continue to grow your business. Time to pop the bubbly and celebrate!
*It’s required that you have an establishd brand identity created before we begin working together. Don’t have your branding in place? Check out my Signature Brand package.
Let's Get Started