Simplifying SEO

Want to boost your rankings and drive more traffic to your website? But overwhelmed with SEO and how to actually do it?

This FREE guide breaks down the basics of SEO so you can start optimizing your site and getting more website traffic today.

When you download Simplifying SEO, you'll get:

  • A breakdown of what SEO is and why it's so important
  • Tips on how to do keyword research so you can target your ideal audience
  • The exact steps to take to easily optimize your site for search engines
  • An easy-to-follow checklist you can use for each page

meet the founder

Hi, I'm Caitlin.

A design enthusiast with a penchant for code
Like you, I wasn’t made for the 9-5. My time spent in a cubicle had me dreaming of a life of freedom and flexibility and a career that actually brought me joy. I started Scout to fulfill that dream and haven’t looked back since.

After 10+ years in the industry, I know the importance of your online presence. I know you need a website that tells your unique story. That reflects your level of expertise, connects with your people and serves them by selling.

I build scalable websites for evolving brands – so you can continue growing your business doing what you love.